About Finance

About ashdub. Finance

The connected motor finance platform for UK dealers and customers. Applications, credit checks, lender matching, and FCA compliance — all in one place.

Our Mission

Making motor finance faster, fairer, and simpler

Motor finance in the UK involves too much paperwork, too many delays, and too little transparency. ashdub. Finance digitises the entire process — from the moment a customer requests a quote to the second the dealer receives their payout. Instant decisions, transparent APRs, and FCA-compliant workflows built in from day one.

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Applications Processed

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Lender Partners

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Approval Rate

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Finance Arranged

What We Do

Complete motor finance management

Finance Calculator

Instant quotes with APR comparison, monthly payment breakdowns, and total cost of credit transparency.

Online Applications

Digital finance applications with ID verification, income checks, and instant credit decisions.

Lender Matching

Connect with 20+ UK motor finance lenders. Best rate matching based on customer credit profile.

FCA Compliance

Built-in compliance workflows, affordability assessments, and audit-ready documentation.

Dealer Dashboard

Track applications, approvals, payouts, and commission in real time. Pipeline management for sales teams.

Flexible Products

HP, PCP, lease purchase, and personal loans. Flexible terms from 12 to 60 months.

Status Tracking

Real-time application status updates for dealers and customers. Automated decision notifications.

Performance Analytics

Approval rates, average deal values, lender performance, and commission tracking dashboards.

Our Values

What drives us

Innovation

Instant credit decisions and AI-powered lender matching that maximises approval rates.

Trust

FCA-authorised platform with transparent APRs and responsible lending practices.

Simplicity

Motor finance made simple — from application to payout in hours, not days.

Security

Bank-grade encryption for credit data, personal information, and financial transactions.

About ashdub.

Built in the UK, for UK motor finance

ashdub. is a UK-based automotive technology company. Finance integrates with our marketplace for point-of-sale lending, auction platform for trade funding, and insurance for GAP cover and payment protection.

Learn about the full ecosystem
Our Journey

Key milestones

2024

ashdub. Founded

The vision for a connected UK automotive ecosystem was born.

2025

Finance Launched

Motor finance platform launched connecting dealers with UK lenders.

2025

20+ Lenders

Connected with over twenty UK motor finance providers.

2026

Instant Decisions

Real-time credit decisions with 95% of applications decided in under 60 seconds.

2026

Marketplace Integration

Finance pre-approval directly on ashdub. Markets vehicle listings.

Testimonials

Trusted by UK dealers

“Our finance conversion rate went from 35% to 68% after switching to ashdub. The instant decisions and multi-lender matching mean we rarely lose a deal to funding.”

BT

Ben Taylor

Sales Director, Taylor Motor Group

“The FCA compliance tools have taken a massive weight off our shoulders. Everything is documented, auditable, and we know we are always doing the right thing.”

KP

Karen Phillips

Compliance Officer, DriveAway Finance

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