Privacy Policy
Last updated: 17 March 2026
1. Introduction
This privacy policy explains how ashdub. Parking collects, uses, and protects your data when you access and use the Parking platform and related services (the "Service").
This policy is provided in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. It supplements the ashdub. Group Privacy Policy with information specific to the Parking service.
2. Who We Are
The data controller for personal data collected through ashdub. Parking is:
ashdub. Ltd
Registered in England & Wales
ICO Registration: [Pending]
Email: privacy@ashdub.com
Website: auto.ashdub.com
3. Data We Collect
3.1 Personal Information
- Full name, email address, and telephone number
- Business name and address
- Account credentials (password stored in hashed form)
3.2 Parking-Specific Data
- Vehicle registration for parking sessions
- Parking location and duration data
- Payment information for parking fees
- Parking permit and subscription details
- ANPR camera data where applicable
- Location data for nearby space discovery
3.3 Usage Data
- IP address, browser type, and device information
- Pages visited, features used, and session duration
- Referral source and navigation paths
3.4 Payment Data
- Billing name and address. Payment card details are processed directly by Stripe and are never stored on our servers.
4. How We Use Your Data
We use your personal data to:
- Provide, maintain, and improve the Parking service
- Create and manage your account
- Process payments and send billing notifications
- Provide customer support and respond to enquiries
- Send service-related communications (updates, security alerts)
- Send marketing communications where you have opted in
- Analyse usage patterns to improve functionality and user experience
- Detect, prevent, and address technical issues and security threats
- Comply with legal obligations
5. Legal Basis for Processing (GDPR Article 6)
Under UK GDPR, we rely on the following legal bases for processing your personal data:
- Consent (Art. 6(1)(a)): Where you have given clear consent, such as for marketing communications. You may withdraw consent at any time.
- Contract (Art. 6(1)(b)): Processing necessary for the performance of our contract with you, i.e., providing the Parking service.
- Legitimate Interests (Art. 6(1)(f)): Processing necessary for our legitimate interests, such as improving the service, preventing fraud, and ensuring network security, provided these do not override your rights and freedoms.
- Legal Obligation (Art. 6(1)(c)): Processing necessary to comply with a legal obligation, such as tax and accounting requirements.
6. Data Sharing
We do not sell your personal data. We may share your data with the following third-party service providers who act as data processors on our behalf:
- Stripe — Payment processing
- Twilio — SMS and messaging services
- Resend — Transactional email delivery
- Supabase — Database hosting and authentication
- Vercel — Application hosting and CDN
- Sentry — Error monitoring and performance tracking
- ANPR technology providers — ANPR technology providers
- Google Maps — parking location services
We may also share data with professional advisers (lawyers, accountants, insurers) where reasonably necessary, and with law enforcement where required by law.
7. Data Retention
We retain your personal data only for as long as necessary for the purposes set out in this policy:
- Account Data: Retained for the duration of your subscription, plus 30 days after termination to allow for data export.
- Service Data: Retained for the duration of your subscription. You may request earlier deletion at any time.
- Billing Records: Retained for 7 years in accordance with HMRC requirements.
- Usage Data: Retained in anonymised or aggregated form for up to 24 months.
You have the right to request deletion of your personal data at any time by contacting us at privacy@ashdub.com.
8. Your Rights (GDPR Articles 15–22)
Under UK GDPR, you have the following rights in relation to your personal data:
- Right of Access (Art. 15): Request a copy of the personal data we hold about you.
- Right to Rectification (Art. 16): Request correction of inaccurate or incomplete personal data.
- Right to Erasure (Art. 17): Request deletion of your personal data, subject to legal obligations.
- Right to Restrict Processing (Art. 18): Request restriction of processing in certain circumstances.
- Right to Data Portability (Art. 20): Request your data in a structured, commonly used, machine-readable format.
- Right to Object (Art. 21): Object to processing based on legitimate interests or for direct marketing.
- Rights Related to Automated Decision-Making (Art. 22): Right not to be subject to decisions based solely on automated processing that produce legal or significant effects.
To exercise any of these rights, contact us at privacy@ashdub.com. We will respond within one month.
9. International Transfers
Some of our data processors may process data outside the United Kingdom:
- Supabase: Primary database hosted in the EU (Frankfurt). Authentication services may involve US infrastructure.
- Vercel: Global CDN with edge locations worldwide. Application data processed in accordance with their Data Processing Addendum.
Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (International Data Transfer Agreement) approved by the ICO, or transfers to countries deemed to provide adequate protection.
11. Children's Privacy
ashdub. Parking is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that a child has provided us with personal data, we will take steps to delete such data promptly.
12. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any material changes by email or by posting a prominent notice within the Parking service at least 30 days before the changes take effect. The updated policy will be effective from the date stated at the top of this page.
13. Contact & Complaints
If you have any questions about this privacy policy or wish to exercise your data protection rights, please contact us:
ashdub. — Data Protection
Email: privacy@ashdub.com
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated:
14. Data Processing Agreement for Business Customers
If you use ashdub. Parking in a business capacity and process personal data of your own customers through our platform, a Data Processing Agreement (DPA) governs our relationship as processor and controller. You can review our standard DPA at: